In my experience, 8 out of 10 people with resistance can be engaged. How? A simple yet effective exercise called the “4 Doors,” which actively involves people in the process of change: 🚪 Door 1: What worked before the change and will still work afterward.🚪...
People buy products, but they remember experiences. What kind of experiences will your customers remember? What’s the best way to learn customer-centricity (CX)?I take customers and students to places where it works. They observe, learn, and discover these insights:...